#MENA #AI - Meta AI, has launched in the Middle East and North Africa, bringing the Meta AI assistant’s generative AI capabilities to millions of Arabic users across the region. The rollout includes full accessibility in the UAE, Saudi Arabia, Egypt, Morocco, and Iraq, with more countries to follow. Integrated seamlessly into Facebook, Instagram, WhatsApp, and Messenger, Meta AI requires no registration and offers instant support for research, brainstorming, and image generation.
SO WHAT? - Meta announced last Octoher that it would be rolling out Arabic language support in selected Arab countries. The global roll-out will see it AI assistant made available in 21 new markets, Meta AI has announced full accessibility in UAE, Saudi Arabia, Egypt, Morocco, and Iraq, but it also plans to deliver Arabic language support to Algeria, Egypt, Jordan, Libya, Sudan and Tunisia in the immediate future.
Here are some key points about Meta’s announcement:
Meta AI, has launched its AI assistant in the Middle East and North Africa, in Arabic and English languages. The current phase includes full accessibility in the UAE, Saudi Arabia, Egypt, Morocco, and Iraq. More countries will follow, according to Meta AI.
The AI assistant is integrated across Meta’s apps—Facebook, Instagram, WhatsApp, and Messenger—accessible through the blue circle icon.
Built on Meta’s state-of-the-art Llama 3.2 model, the AI can generate text, create and animate images, and assist with planning and research.
The "Imagine" feature allows users to create AI-generated images by simply typing a descriptive prompt. No registration is required, making it easy for users to engage with Meta AI instantly.
Arabic language support has been introduced, ensuring greater accessibility for users across the MENA region. Note: Meta AI is not available via Apple iPhones.
Meta AI’s assistant will also become available shortly in Algeria, Egypt, Jordan, Libya, Sudan and Tunisia in the immediate future, with other countries to follow.
ZOOM OUT - The expansion of Meta AI into MENA aligns with a broader trend of global technology companies investing in AI-driven solutions for emerging markets. The MENA region, with its high social media engagement and mobile-first digital adoption, presents a key opportunity for AI-powered tools to enhance daily interactions. As competition in AI assistants heats up globally, Meta’s early focus on accessibility, multilingual support, and seamless integration positions it as a strong contender in the evolving AI landscape.
The Arabic language has received a higher priority from global software developers in recent years, with the delta between international English versions and Arabic versions reducing slowly. With a population of nearly half a billion people, the Arab world is an important market for many global technology firms, with spending on AI increasing rapidly over the past few years. It may also be true that greater investment by Arab countries in the development of their own Arabic language AI models, puts global tech under a little more pressure to ensure that they do not fall behind with their own Arabic capabilities.
[ Text 50% human 50% AI Generated }