Open raises $7 million for AI customer support platform
Open's AI-native platform automates 70% of enterprise customer communication
#UAE #Jordan #USA #funding - Jordan- and US-based AI-native enterprise customer communication platform Open (a.k.a. OpenCX) has raised $7 million in a funding round led by Silicon Valley accelerator Y Combinator and Saudi Arabia technology investment firm X by Unifonic. Abu Dhabi-headquartered investment firm Shorooq, and Riyadh-based Sadu Capital also participated. The platform claims to automate more than 70% of customer communication including support, phone calling, inbound and outbound interactions across voice, chat, email and messaging channels. Open plans to establish a regional office in Saudi Arabia in the coming months as part of its broader GCC expansion strategy.
SO WHAT? - The investment highlights growing enterprise demand for AI systems capable of managing complex, high-volume customer interactions in regulated sectors without sacrificing quality or control. It also shows that service companies are increasingly willing to embrace AI solution from startups, versus remaining with established global CX software brands. Open’s technology addresses operational bottlenecks facing organisations in fintech, healthcare and consumer platforms where customer communication has become even more mission-critical yet increasingly difficult to scale.
Here are some key points about Open’s new funding:
Jordan- and US-based AI-native enterprise customer communication platform Open (a.k.a OpenCX) has raised $7 million in a funding round led by Y Combinator, participating for the second time, and Saudi Arabia technology investment firm X by Unifonic. Abu Dhabi-headquartered investment firm Shorooq, and Riyadh-based Sadu Capital also participated.
Y Combinator previously backed Open in its Winter 2024 batch, with this second participation reflecting continued confidence in the platform’s enterprise trajectory and commercial model.
Saudi Arabia technology investment firm X by Unifonic focuses on backing communications and customer engagement platforms, aligning with Open’s positioning as infrastructure-grade AI for enterprise customer interaction.
Now one of the most active VCs in the region’s AI space, Abu Dhabi investment firm Shorooq is a multi-strategy firm spanning venture capital, credit, private equity and real assets, investing across the capital stack in technology-driven businesses reshaping sectors from fintech to AI and infrastructure.
Founded by Mohammad Gharbat and Mohammad Tabaza, Open began as an open-source project used by tens of thousands of developers before evolving into a commercial platform focused on enterprise-scale customer communication.
The platform’s AI engine is designed to understand complex context and orchestrate multi-step communication flows across departments and channels, handling nuanced customer interactions that feel human rather than scripted.
Open reports a 77% average automation rate, 68% customer satisfaction score, 30-second average response time, and 24/7 coverage in multiple languages, with the platform replacing four categories of software.
Open customers include US money transfer company MoneyGram, European fintech Mollie, ticketing platform TicketSwap, transport and logistics companies Trunkrs and OTO, telecommunications provider Viva, and accounting software vendor Qoyod.
The company’s engagement model includes a demo-led evaluation followed by a one-month risk-free implementation with no operational disruption, and outcome-based pricing tied directly to successful automation.
ZOOM OUT - Open's funding follows a surge in customer experience automation investment across MENA throughout 2025. Riyadh-based AI customer experience management platform Lucidya secured $30 million in Series B funding led by Impact46, marking Saudi Arabia's largest AI venture investment. Speech intelligence company Intella raised $12.5 million in an oversubscribed Series A round led by Prosus Ventures, whilst Arabic-native AI solutions provider Nanovate secured $2 million in pre-seed funding. Saudi AI voice startup Sawt completed a SAR 3.75 million ($1 million) pre-seed round targeting the estimated $800 million to $1.2 billion GCC call centre automation market, and Riyadh-based conversational AI platform Wittify.ai raised $1.5 million in pre-seed funding, collectively signalling sustained investor confidence in Arabic-first customer engagement technology.
[Written and edited with the assistance of AI]
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